Discover Johnstons of Elgin

Our Story

Our rich history, coupled with our unrivalled passion for innovation, gives us a lot to talk about. Explore Our Story to learn more about our unique Scottish heritage, superb craftsmanship, and the inspiration behind our luxurious collections.

20 Dec 2023

Celebrating Robert Burns

It's almost that time of year again when haggis, whisky and poetry take centre stage to celebrate the life and works of Scotland's national bard. Ahead of January’s festivities, we are delighted to introduce our Burns Scarf.

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25 Oct 2023

Kharaatsai | Our Young Herders Programme in Mongolia

Our Young Herders programme, ‘Kharaatsai’ meaning Young Swallows, gives students a deeper understanding of their natural environment through classes on biodiversity, weather patterns, soil health and more.

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07 Sept 2023

The Limited Edition Crofter’s Blanket

Introducing our Limited Edition Crofter’s Blanket, celebrating locally sourced wool and the preservation of hand skills. This unique design was completed at our dedicated sewing facility, Makers Croft, using repurposed century-old Singer sewing machines originally crafted in Scotland.

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01 Aug 2023

What is a Digital ID?

In our Autumn Winter ‘24 collection, an increased number of our products will carry a Digital ID, a 'virtual passport' that holds the details of a product's journey from fibre to finished item.

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23 Jun 2023

Wild Swimming on the Scottish Coast

We shot our shoreline-inspired summer collection on the Hopeman coast, less than ten miles from our Elgin mill. The beach at the 200-year-old village is a seasonal playground for surfers, paddleboarders and wild swimmers brave enough to embrace the chilly waters.

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29 May 2023

Feragaia, A Fresh Take on Scottish Craftsmanship

Our collaboration with Feragaia feels like a natural one, as authentic craftsmanship and innovative thinking run deep within both brands. As we enter spring, the season of renewal and reawakening, we talk to Bill Garnock, founder of Feragaia, farmer and distiller, about our similarities and their fresh approach to a traditional craft.

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24 Apr 2023

Our Corporate Gifting Guide

Whether you want to thank colleagues or strengthen client relationships, we can help you find the perfect gift. Our indulgent Cashmere designs are made using the finest natural fibres, from the softest socks and gloves to personalised scarves and blankets.

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19 Apr 2023

Celebrating Hanami

Hanami is a traditional Japanese custom celebrating Sakuras’ brief bloom period each year. This practice has been part of Japanese culture for over a thousand years and typically occurs between March and April.

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07 Mar 2023

International Women's Day

As we approach International Women’s Day on March 8th, a global day celebrating women's social, economic, cultural, and political achievements, we asked three of our female leaders about their career journeys.

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